We think about this as the 5 Ps: Product, Platform, Partners, Purpose and People.
- Product: We completely re-engineered the buying experience for term life insurance to be super simple and more affordable. Apply and get an instant decision in less than 5 minutes.
- Platform: Unlike other online life insurance providers, we underwrite the policies we offer in-house with our own technology — accelerated underwriting. Our data and technology allows us to help our customers with just about any request.
- Partners: We’re an online life insurance agency backed by two of the largest industry giants rated A+, so your coverage is financially sound.
- Purpose: We believe that great life insurance should be affordable, convenient, and smart, and every bit as straightforward as buying any other gift for your family.
- People: We’re a band of finance experts, tech specialists, and licensed agents united in a common belief that when life insurance is done right, the beneficiary is everyone.